If you are an organization that relies on donor funding or a corporate that is in the business of offering goods or services, carrying out a survey and getting opinions of those directly related to your organization or business is very important. It is in the interest of every organization to know what affected parties feel about the way they run and even get input in the form of suggestions on areas that need improvement. These same applies for corporate companies and businesses.
Carrying out an online survey has several advantages over manual survey methods. The fact that the internet lets you reach millions of people from anywhere across the globe makes online survey the most effective survey method. It is a known fact that the accuracy of any survey depends on the sample size, online survey makes it possible to reach the largest sample size and in turn brings back the most accurate data. For conventional survey methods that involved walking from door to door, accuracy was hard to achieve since the hired surveyors would get tired and fill the questionnaires themselves in order to save on time and transport costs, this affected the data and drastically compromised accuracy.
There is also the aspect of cost; the fact that a free survey site allows for any survey to be conducted at absolutely no cost drastically reduces the costs as compared to conventional survey methods. Making use of a free survey site when looking to get views and opinions about your enterprise or organization means that very little finances are directed towards this. A free survey site only requires a little information through which it is able to offer electronic questionnaires or even gather votes where users just click on the option they want. The fact that free survey software does all the work also means that very little labor is required. Conventional survey methods involved hiring surveyors and based on the sample size and sample areas to be covered, the task would take ages since it involved walking from door to door offering questionnaires which people were expected to manually fill.
The savings in terms of printing costs, traveling here and there interacting with the sample means that online survey is by far the cheapest method of survey today.
Online survey software does all the work and collects data from millions of internet users through electronic questionnaires on the free survey sites or intelligent links that direct internet users to the questionnaire. The date obtained is then tallied automatically by the survey software and the results can be extracted and further analyzed offline.
For any business that relies on online internet users, conducting a survey is an important way of getting to hear the recommendations of the public and understand the better in terms of additional services they require, their attitude towards existing services and even how to make them better. As we all know, the customer is always right when it comes to what is expected from a business.